Apple has confirmed that the iPhone 7 will be cheaper than the iPhone 6, will you buy it?
Recently, there has been more and more news about Apple's new products. After the new color matching was exposed in the past few days, the price that consumers are most concerned about has also been exposed.
Cook’s recent visit to China shows that Apple’s attention to the Chinese market. Cook said that the iPhone 7's starting country will include China, and the price in China will be $100 less than the iPhone 6. It seems that the Chinese market is very important for Apple.
Apple is so pleasing to Chinese consumers, will it really touch them?
First of all, for China's millennials, Apple is no longer a myth. According to Taiwan media reports, the image of Apple's mobile phone is equal to the taste of high taste. The mainland's "small-funded family" feels that it is glory and cheap. Bloomberg News believes that Apple's high growth rate in the mainland market may be a short-lived. This can be seen very clearly from the latest data. Not long ago, Aurora, the leading big data integrated service provider in China, launched the Q2 China mobile terminal market research report. According to the report, in the second quarter of 2016, domestic mobile phone sales continued to grow, and sales of domestic brands such as Huawei, OPPO, VIVO, and Xiaomi surpassed Apple and Samsung. Throughout the second quarter, Apple’s sales in China have fallen below 10 million units, ranking fifth.
Moreover, from the current exposure of the iPhone 7, before the exposure, we all thought that the iPhone will continue the previous tradition, in the appearance of every generation to change, but this iPhone 7 seems to let the fruit powder disappointed, after all, Overall, the iPhone 7 is still small repairs on the basis of the previous generation 6s and the previous generation 6, and even its new features are far behind the domestic mobile phones.
Once again, domestic mobile phones are already in the leading position in the industry. Among them, glory is a typical representative. This year's glory of the three flagship glory V8, glory Note8, glory 8 crafts are remarkable, let us see that the domestic mobile phone has come out My own way. Recently, the glory 8 listed in the US has been highly sought after in the country and has successfully entered the US market. It will also enter the European market. Glory 8's dual camera, magic night black and other classic color matching are ahead of Apple. Glory 8's 15-layer process back cover, double-sided 2.5D glass and other innovative processes, price advantages have become Apple's rivals.
It is an indisputable fact that the iPhone has encountered Waterloo in the Chinese market, and it is also facing the impact of domestic products such as glory in foreign markets. The continuous improvement of the glory brand in product and sales strategy also enabled him to compete with Apple, which eventually led to a sharp decline in Apple's sales, pulling the former overlord to the throne.
Now that Apple has no confidence in the iPhone7, Cook, a very value-oriented CEO, is very normal in reducing the pricing of the iPhone7. However, the effect is exactly what will be tested by the market in the coming months.
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