Netizen: Looking at the essence of LED lighting hype from the rise and fall of LED fluorescent lamps
Summary: The actual demand (consumer demand) of LED lighting, that is, the rigid demand, is actually very small. The total annual demand for indoor lighting products is only more than 100 million US dollars, but the domestic investment in this piece is at least the actual demand. more than 10 times. the last pay is often investors. in fact the main demand for LED lighting is an investment (rather mostly speculative) demand, but often the more speculative the people, the more impairment of the capital! LED lighting fiery The essence is actually investment hot, consumption freezing point ! This can be seen in many aspects, now only from one of the other aspects, LED fluorescent lights up and down, look at LED lighting, the current status quo: that speculation is far greater than the actual demand The essence of (rigid demand)!
LED fluorescent lamps were once the star of the LED lighting industry, and the time for this star has lasted for at least two years. The origin of LED fluorescent lamps was in the first half of 2007, and some people started to discuss. In the second half of 2007, they were in full swing! The number of LED fluorescent lamps was launched. As many as enthusiasm, it can be said that the event is unprecedented. In the first half of 2008, the investment boom of LED fluorescent lamps reached a high point . I remember that at that time, the first page of the power network driver section, eight of the ten posts were LED fluorescent lamp. After the Olympics, the LED fluorescent lamp hype began to cool down, followed by a rapid decline, but at this time, on the Alibaba page, input LED fluorescent lamp, LED fluorescent lamp supply information, Guangchengtong members, there have been dozens Page information. At this time, this industry, in the industry, has basically been speculated to do almost. In this, of course, I heard that there are several manufacturers, produced one or two big goods, but the final result is very weak, engage Almost closed down.
Now, Alibaba still has so much information on LED fluorescent lamps, because many people have invested and can’t sell them. In the forum, there are many people who have developed LED fluorescent lamps. Some people even threw it into the trash can, saying that it is rubbish, it is impossible to popularize. Now in this section, about the LED fluorescent lamp, it is difficult to find a few posts on one page. Now ask the LED fluorescent power supply. There are very few people, and there are so many five people in a month. At the peak of the day, five people called to ask about it in almost one day.
What does this mean? Why do the same things, at different times, the difference is so big, is it true that LED fluorescent lamps are now very mature technology, no discussion? Of course not, everyone knows that LED fluorescent lamp technology is not yet mature, is the market Affected by the resistance, many people are reluctant to smash again! The cowhide is broken, and there is no way to flicker. And the original LED fluorescent lamp, the rich people have invested a lot of money, and the lack of money has followed the wind more or less. Tickets come out, and now 90% have to become white bones, or have become white bones!
This is the essence of LED lighting, as long as the cowhide is not broken, even though the amount of blowing is large, the amount is large, and the money is made. Only when it is blown, someone invests. Some people will say that there is a lot of LED lighting, but I have not seen it for generations. I don’t want to say, why do I always see that there is a lot of things in my generation, and the things that the ancestors have seen everywhere are real. But even if a company happens, because of the relationship, or The reason for good luck, accidentally gone so single, or a few single. You can define the quantity, and 99% of the company is at the root of the proof, only one company is shipping, is this a quantity? An industry, everyone When it is not how to ship, it is no amount. A company is called a quantity when it is shipped. This is called a strong word, stealing the concept!
Why is the same amount of things, LED street lights, still strong and strong, because it has gimmicks, there are investment expectations! There is a government guarantee in the chest, no one in China does not believe in the ability of ZF. And fluorescent lamps, it has no one Guaranteed, so now it is fading, and it is going to decay to the end. This shows that the essence of LED hot is speculation investment expectations!
A cowhide is broken, it doesn't matter, you can propose another product, then hype, and then flicker. Then there will be a new wave of people coming up, then invest money, the good expectations will be disillusioned again, then another bunch of bones! Repeatedly!
Maybe someone asked me, I want to invest in LED lighting, but I don't want to be white, I want to have a return. What should I do? My answer is: like me, which is the following.
1. Have an objective and rational evaluation of LED lighting, do not blow water, do not flicker. This is attitude
2. There must be a clear understanding of LED lighting, that is, the current step is mainly to invest in the future, to ensure that no loss is good, if you can earn a little money to be satisfied, do not think about making big money, making quick money, blindly investing Too much, you must be cautious when investing in new projects, and you must know that it doesn't matter if you don't have any income right now, at least not at a loss! This is strategic!
3. Don't follow the trend, you must know that a product that really goes a lot of products and makes money is not someone who takes it out and blows it everywhere. The products that are blown out everywhere are inevitably not making money, so some people are hot. Types of products, don't be too serious, try to find out some products with practical value and promising products, don't always follow others! This is the method.
4. Must have determination, confidence and perseverance. LED lighting is currently stepped down, the product itself is not mature, there is no product sales channel (mostly through online sales), and it is difficult to be accepted by ordinary consumers, to be really pushed Ordinary consumer market, there are quite a cycle, to have perseverance to persist, now mainly to improve internal strength, do a good job, build up strength. Note: good products, not high-priced products, but superior performance, price is outstanding, that is, cost-effective High product! This last one is on the will! (An LED forum user)
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