Xiangxi Information Company: Pushing new lighting products at the exhibition

Guangzhou International Lighting Exhibition was successfully held. At the exhibition, the reporter had the honor to interview Mr. Dai Xinjun, the general manager of Xiangyu Information Technology Co., Ltd.

""

The picture shows Mr. Dai Xinjun, General Manager of Xiangyu Information Technology Co., Ltd.

Reporter: Is there any new products at your company's exhibition?

Dai Zong: Basically all new products, because our company was founded three years. In the past two years, it has been researching and developing, and this year it mainly introduced products to the market.

Reporter: There are some exhibitions abroad. Do you have to go there?

Mr. Dai: Basically, it is mainly based on the Asia-Pacific region. Because our products have been exported to Japan, we will consider exhibiting in Europe and America in the next year.

Reporter: Is the sales area of ​​the product also in China?

Dai: Both domestic and foreign. There is no special restriction, because we are all relatively advanced product lines, so the relative use time in Europe and America is relatively early, and the country still needs to be promoted.

Reporter: What is the sales method?

Dai Zong: Selling through dealers. Our products are more sensitive to intelligent buildings and smart home systems. Lighting control is one of the main tasks. Because the lighting is the most widely used, it includes the control system of the entire building, including air conditioning, lighting control and so on. This year we mainly promote lighting control, and our other business is intelligent buildings (smart communities). Basically the appearance of the lighting control system, and then push in is the office area and hotel switch machine, these are our main business scope. At the same time, the light control is also an independent business.

Reporter: Can the company's main plan be discussed in the next three to five years?

Dai Zong: In terms of market development, it started at the same time at home and abroad. Find some design institutes and dealers in China, and find some dealers abroad to expand foreign markets. Product development was carried out three years ago, and in the last three to five years, these products were introduced to the market.

Reporter: How many people are there in the R&D team? How to ensure the quality of the products during the R&D process?

Dai Zong: It’s about seven or eight now. It should be expanded to about 30 people this year. Our team has basically done it in big cities. I have been in Asus for seven or eight years, so there is no big problem with quality.

Reporter: Can Mr. Dai tell us about the effect of the two-day exhibition?

Mr. Dai: We are the first time to participate in this exhibition, how can we compare with last year. But listening to the peers, the flow of people in these two days is relatively low compared to 2008 and 2009. There are also fewer foreign exhibitors.

Reporter: The 15th anniversary of Guangzhou International Lighting Network, please give me some suggestions for this exhibition?

Mr. Dai: You can do some more in the division of the booth. For example, placing professionally produced street lamps in one area and energy-saving lamps in another area is more professional and targeted, both for exhibitors and exhibitors.

Reporter: What do you think of the online sales model? Will you try the online sales model in the future?

Mr. Dai: It should be invested, and the network is still relatively direct and effective.

Reporter: What are your thoughts on brand promotion? What are your requirements for finding a dealer?

Mr. Dai: In the initial stage of our initial stage, we will find a more strategic partner, because this industry is relatively biased, we focus on strategic partners.

Reporter: So how do you find these strategic partners?

Dai Zong: Through the network and industry relations.

Reporter: Can you cover the whole country?

Dai Zong: This year's key cities are Jiangsu, Zhejiang and Beijing. Other places are mainly completed through secondary and tertiary dealers. Focusing on the city, a key city is a base.

Company Profile:

CELANC Information Technology is a wholly-owned subsidiary of CELANC Holdings LLC Delaware USA. Founded in October 2007, it is mainly engaged in hardware and software design development and system integration and related technology consulting and transfer of Home Automation. Provide high-quality home automation products and services, independent research and development of product projects: (1) smart home series, including home automation control integration system, home (house / room) monitoring system, energy / situation lighting system, home audio and video control system, home temperature Control system (2) intelligent building series, and (3) intelligent community series. Related technologies include x86/ARM base control systems (Windows/Linux), LAN, WLAN, ZigBee, Z-wave, X10, UPB, PLC, EIB, RS-485, IR. Now it is the distributor distributor of ESREA Home Technology Co. Ltd (Taipei Shangding Home Technology Co., Ltd. ) in China.

The company management team introduced:

Ted Dai Dai Xinjun, CEO, CELANC Group

Richard Yu Yu Zhemin, General Manager, CELANC Taipei

Ted Dai is a CEO of CELANC HomeTechnologies. He used to be Director of Hardware Division of Yuangang Technology Multimedia Enterprise, Director of ODM Business Department of Yuangang Technology Multimedia Enterprise, Director of ODM Project Management Department of Yuangang Technology Multimedia Enterprise, Yuangang Technology Director of manufacturing operation unit, director of Asustek Computer Co., Ltd., engineer of motherboard research and development department of Asustek Computer Co., Ltd. Now I am studying EMBA of Taiwan University, Master of Electrical Engineering from Taiwan University, and Bachelor of Information Engineering from Datong University.